Be convincing using movies
“BE CONVINCING USING MOVIES”

The only document which reveals how to OVERCOME skepticism and become more convincing by using films.


Leadership that emerges from Defiance

The film "Defiance" tells the story about three brothers who are leading a group of refugees in the forests of Belarus. The story gives 7 lessons on leadership that are not to be missed.

3 words that will free you?

Forgiveness is a therapeutic act, it frees us from burdens that we carry around with us in life. Is it possible to forgive those that have hurt us and are no longer living on earth? We have just seen that it can be done. We are actors, film directors and stage designers of our own films.

House of sand and fog

Gandhi in one of his famous quotes said, "An eye for an eye and we'll both be blind." The phrase is beautifully represented in this film, which in my opinion is one of the best about the escalation of conflict.

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If you want to be like an oasis in the desert
you can start by using scenes from films


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What do the experts think?

The best book on marketing? The Cinema!
Noam Wasserman, Professor at Harvard Business School
Films are the source of inspiration of my best lessons
Edmund Phelps, awarded Nobel Prize for Economy
Cinema is an experience that involves logic and emotion, logos and pathos, rationality and affection
Julio Cabrera, Professor at the University of Brasilia

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