Be convincing using movies
“BE CONVINCING USING MOVIES”

The only document which reveals how to OVERCOME skepticism and become more convincing by using films.


The power of influence

People often get discouraged in difficulties, especially when they feel that they cannot directly influence events. This happens when they focus on things out of themselves, things they can’t control.

Teacher’s “vocation” in “emperor’s” education

Many different stories with common traits. A "committed" and "successful" teacher, with a deep passion for his work (which he certainly does not consider a job), who watched generations of students (some who will have great successes, others less) graduate and, from this particular perspective, watched the years of his life pass by.

A film about leadership: How to train your dragon

A great part of our relationship problems often comes from a trouble “in” communication: if "untreated" if atrophies over time, and it becomes a brings to a trouble “of” communication, until someone says: “ I’m done”.

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If you want to be like an oasis in the desert
you can start by using scenes from films


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What do the experts think?

The best book on marketing? The Cinema!
Noam Wasserman, Professor at Harvard Business School
Films are the source of inspiration of my best lessons
Edmund Phelps, awarded Nobel Prize for Economy
Cinema is an experience that involves logic and emotion, logos and pathos, rationality and affection
Julio Cabrera, Professor at the University of Brasilia

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