The conflict

In the film Carnage, conflict is represented all around, with alliances and conflicts between the characters that cause a dialogue after another, one scene after another, interaction after another, to change.

The secret of wealth

Wealth and poverty have nothing to do with the money. They are rather a reflection of own safety.

What’s behind a good salesperson?

"Selling" is a test which we should all measure ourselves with. It would make us stronger, whatever the result. In spite of what is said, namely that "everyone sells", I believe that the "true sale" has nothing to do with the small daily parallels.

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What do the experts think?

The best book on marketing? The Cinema!
Noam Wasserman, Professor at Harvard Business School
Films are the source of inspiration of my best lessons
Edmund Phelps, awarded Nobel Prize for Economy
Cinema is an experience that involves logic and emotion, logos and pathos, rationality and affection
Julio Cabrera, Professor at the University of Brasilia

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